Book marketing that puts your book in front of the right readers
Launch campaigns, Amazon optimisation, ads and author branding that help more readers discover, buy and review your book.
Book marketing services, in short
Reach more readers and sell more books, without guesswork. For self-published and indie authors, we cover launch campaigns, Amazon KDP optimisation, ads, BookTok and Bookstagram, and author branding. We never buy or fake reviews, and we report honestly on what's working.
They rewrote my Amazon description, fixed my categories and planned my launch week. For the first time, readers were finding my book on their own.
A launch plan in three phases
What we do before, during and after your launch, so your book keeps finding readers.
- Reader profile and comparable authors
- Cover and description that sell
- Amazon categories and keywords
- Advance reader team
- Author website and email sign-up
- Targeted campaigns to readers of your genre
- Recommendations in an exclusive readers' ecosystem
- BookTok and Bookstagram content
- Honest early reviews
- Small, targeted Amazon and Meta ads
- Goodreads Listopia placement
- Goodreads book discovery campaigns
- Weekly results and ad tuning
- Listing refreshes and promotions
- New readers into your email list
Launching soon or already published? We'll plan your next phase.
We market your book where readers already are
Stores, social platforms and ad networks, working together in one campaign.
- Amazon & Kindle
- Goodreads
- Apple Books
- BookTok
- Bookstagram
- Meta Ads
From manuscript to readers
Everything your book needs, in one place. Choose one service or let us handle the whole journey.
Book promotion services for self-published authors
Pick what your book needs now, whether you're launching or reviving an older title.
Amazon KDP marketing
Categories, keywords, a description that hooks readers and A+ content, so your book is easier to find and easier to buy.
Book launch campaigns
A launch plan that builds momentum before release day. Start with our book launch marketing checklist.
Amazon and Meta ads
Small, targeted ad campaigns aimed at readers of similar authors, measured and adjusted every week.
BookTok and Bookstagram
Short videos and posts about your story, characters and themes that bring readers to your book page.
Author website and branding
An author website with an email sign-up gives you an audience you own. We can build your author website too.
Goodreads Listopia and discovery campaigns
Placement on relevant Goodreads Listopia lists and book discovery campaigns that put your book in front of active readers.
Reader recommendation campaigns
Targeted campaigns and recommendations in an exclusive readers' ecosystem, reaching people who already read books like yours.
Honest early reviews
Advance reader copies for genuine readers who choose to leave honest reviews, within Amazon's rules.
Our promise to authors
We never buy or fake reviews.
Real readers only.
What's in your book marketing plan
Pick what your book needs now. We'll scope it into one clear proposal.
- Get found on AmazonKeywords, categories and a description that sells.
- Launch with momentumA planned launch that builds from day one.
- Reach readers of your genreSmall, targeted Amazon and Meta ads.
- Get readers talkingBookTok and social content about your story.
- Earn honest reviewsAdvance readers, never bought reviews.
- Own your audienceAn email list for every future book.
- Look like a professional authorA website that's home for you and your books.
- Stand out on the shelfCovers, banners and ads that look the part.
Get a plan built around your book and your readers.
What authors say
Real words from writers we've worked with.
They rewrote my Amazon description, fixed my categories and planned my launch week. For the first time, readers were finding my book on their own.
Clear plan, honest advice and no shortcuts with reviews. The BookTok videos they planned brought real readers to my second novel.
They helped me relaunch a book I had almost given up on. The refreshed listing and small ad campaign made a real difference.
Paultechnolog’s professionalism helped us take our business to new heights. Highly recommend them!
Join them. Tell us what you want to achieve.
Questions about book marketing
Straight answers, so you can decide with confidence.
Can you guarantee sales or a bestseller listing?
No honest marketer can guarantee sales or rankings. We guarantee a clear plan, professional execution and regular reporting, and we'll tell you honestly what's realistic for your book.
Do you work with self-published authors?
Yes. Most authors we work with are self-published or indie. We also work with small independent publishers.
Which platforms do you market on?
Amazon and Kindle, Goodreads, Apple Books and other stores, plus social media, Amazon Ads and Meta Ads.
Do you buy or fake reviews?
Never. Paid or fake reviews break Amazon's rules and can get your book removed. We help you earn genuine reviews through advance-reader outreach and reader engagement.
I haven't published yet. Can you still help?
Yes. The best results come from planning before launch: positioning, cover, description, author platform and a pre-launch audience.
How much does book marketing cost?
It depends on whether you need a launch campaign or ongoing promotion, which platforms you want to use and your ad budget, which is paid to the platforms directly. You get an itemised quote once we understand what you need.
How early should I start marketing my book?
Ideally six to eight weeks before launch, so there's time to set up your listing, build a launch team and warm up your audience. If your book is already out, we can still help it find new readers.
More ways to grow your author brand
Clients often add these once the first project is live.
Ready to get your book in front of readers?
Tell us what you need. Get expert advice, a realistic timeline and an itemised quote, with no obligation.
What happens next
- Tell us what you needOn WhatsApp or by email
- Get clear, honest adviceWhat will work for your goals and budget
- Receive an itemised quoteScope, timeline and cost, in writing